Just look at the hunted.space board for TOURING of today and understand how much traffic we have lost in the first two hours of having Touring NOT featured.
This is HOW MUCH traffic you get from being featured compared to not being it. Unless you pay for upvotes, which I'd strongly recommend against, this is what happens when you don't get in the featured section.
Plenty of checklists online on how to do it, but none of them is a silver bullet: if you are not featured, contact Support and try to argue your case on why you should be. Sometimes, they just have too many products to check and the algorithm is not perfect.
Touring