Design is what we see every day. But for some reason, something captivates us and makes us stop and stare, while other things fail to impress and be memorable. Therefore, as a designer, it is important for me to understand how people perceive the world around us. What design attracts you? It could be advertising campaigns, video games, casino games, fashion design, website design, car design, or home design - these are all good starting points for understanding. So what makes design so captivating?