Our marketing content is primarily generated in-house by a dedicated team of content creators, strategists, and graphic designers. For certain specialized projects, we occasionally collaborate with external creative agencies to ensure we're delivering the most impactful and innovative content.
Hey! We look for different freelancers on Upwork according to their experience in the niche we want to write for. We would like to have in-house copywriters in the future, though. That would result in a more cohesive blog overall.
We find that the most effective way to get content created is to hire a freelance writer. This allows us to get high-quality content created quickly and efficiently. You can also hire an expert in what you need the content written around.