Depends on your product who is your ICP and where they hangout
For example - If you are focusing the video editors you should join the FB groups and promote your product there
I'm building a productivity app called Boxio and soon will add AI features so definitely X!!
Our ICP is content creators and later knowledge workers - X is full of them. :) But it really needs a lot of work before gives any visibility. I'm happy to connect also with all the PH community members in X: https://twitter.com/SuontamaJulia 🔥
I have a wide product and the target audience can be absolutely everyone. Therefore, sometimes I come from different areas with whom I did not know that they would also be interested in the product.