What problem does your product solve? Is it nice to have, or a must?

Hey founders, Today I wanted to see how other startup owners help the world with their products, so I wanted to ask the big question. What problem does your product solve? I'll start: My product Affistash helps companies grow their revenue by 30% from referrals & affiliates using AI I am really curious what you guys have going on, so please let share it in the comments : ) Cheers!