What key factors should be considered while designing a B2B page?

For designing a B2B page, focus on you should focus on: 1. Clear value proposition. 2. Professional design. 3. Easy navigation. 4. Highlighting features. 5. Social proof. 6. Strong calls-to-action. 7. Mobile responsiveness. 8. Integration with business tools. 9. Personalization. 10. Performance tracking.

Consider the correct UX: fewer features - more clarity. I'm for the intuitive design of pages that are easy to navigate, brand consistency across platforms, and responsiveness.

All the below answers are great, it also helps if your branding appeals to your target audience.