Is your pitch less than 7 seconds long?
A human’s average attention span is 7 seconds
If your product’s pitch is more than 7 seconds, you can shorten it.
Make it short to the point, it can be said in 7 seconds
Use this template:
‘ I help X do Y without worrying about Z’
X: Your customer avatar
Y: Dream outcome
Z: Their main objection
Make sure to be as specific as possible.
For example, if I have a Twitter growth tool, this would be my pitch:
I help Twitter creators build their personal brands without scratching their heads!