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What forms of collaboration could bolster your product reach?
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Jonathan Michael Blake
Definitely check out micro-influencers in your niche who have super engaged audiences. They usually charge way less than big name influencers but can drive tons of targeted traffic. I've had success partnering with bloggers and YouTubers with 10-50k highly loyal followers. Find the ones your target customers follow and reach out about affiliate deals or sponsored content collabs!
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Affiliate marketers with a large network or a significant number of followers, whether they are product reviewers or not. Do you know any?
Collaborating with influencers, industry experts, and complementary brands can significantly bolster product reach. Partnerships, co-marketing campaigns, and user-generated content also help expand visibility and drive engagement.