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Imtiyaz

What do you think of my landing page copy? I'd love to get your feedback!

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Hello fellow community members! We received feedback from a user who said that they feel the copy on our product page doesn't explain who the product is for. Do you agree? If you think that our product page copy could be improved, please let us know how we can change it to better explain our product. Thank you! Our target audience is social media agencies/managers, solopreneurs, and small business owners. We want to make sure that they know that our product is meant for them and can help simplify their workflows. Any help would be much appreciated. Thanks in Advance! Site: https://curatora.io

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Ben 🇩🇪
hey Imtiyaz, I'd (partially) agree on that feedback. To be honest, I visited the page without reading anything else than your headline (What do you think of...) and was quite clueless about the product. I'd suggest you to change the subtitle from "Discover, curate, and ..." to something like "With Curatora you are able to..." or "Using Curatora, we enable you ...". The #features List (Discover and Curate) should contain a briefly description (better: animated workflows / gifs) of the tools you offer. Maybe it's too abstract for someone who isn't firm enough with your product. Regards
Ahmed Saleh
Hi, @imtiyaz922 Actually, I agree with that feedback. The tagline is not explanatory. I've learned from my previous experience that you should make it as simple and clear as possible to describe your product. "Spend less time sharing more content That Makes Your Brand Stand Out" is kind of a marketing-y title, not a very informative title. So is "Discover, curate, and distribute top-notch, relevant content that your target audience wants to read – now." I would suggest something like this: ###1 "Discover and summarize good content on the web that your readers will find valuable" --> if this sounds familiar it's because I got it from your video. But it tells you exactly what Curatora does in a sentence :) ###2 The video is good. I think by second 40ish, I got the idea. I would make it no longer than a minute. ### 3 The same goes for the rest of the copy. It's full of marketing slang. For example: "Separate Signal from Noise" .. I'm not sure what that really means I hope this was helpful and constructive. Good luck man
Ahmed Saleh
@imtiyaz922 @akramquraishi you guys are both very welcome! I completely get what you're saying about brevity. Take a look at our new site here: https://sabil.io (it's not perfect of course and I welcome feedback - shameless plug: you can also try it out for your site for free).
Nico Muoio
Hey Imtiyaz, The site looks really nice! I think that the main hero copy could be a little more clear. Right now, it feels a bit wordy. Currently: "Spend Less Time Sharing More Content That Makes Your Brand Stand Out" Maybe try something like this? ↓ 1. Produce & Distribute high-quality content in half the time. 2. Create incredible branded content, in a fraction of the time. 3. Make your brand stand out with curated content hyper-relevant to your future customers. These can definitely use some work but hopefully this helps.
Jimmy Spikes
I do like the page but for me its alot to take in i think we could use the product and will pass this to my team, But all and alll i like it good job
Gaurav Goyal
Hey Imtiyaz, I visited the page without any prior knowledge of the product. Honestly, couldn't figure out much from the first fold. Then I saw the video and understood. Really like the placement of the video as well. (I am going to steal this idea ☺️ ) If the first fold is bang on, it will help a lot. Talk directly about what the product does. For example - Curate, publish, and analyze your content. Save time, etc, etc. Overall, loved the concept. Already passed on to the team to try.
Rich Watson
I like the landing page. I usually like scroll hijacking, when used creatively. This landing page seems to bug out with the image switch while scrolling through it.