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What do you look for in a landing page? Which components are a must?
Besides header, footer, CTAs, FAQs, and testimonial components, what other elements should be included?
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Olivia Jane Miller
My must-haves are clear messaging on what the product does, social proof like testimonials, and an easy signup flow. I also look for a clean, modern design that builds trust. But agree, the most important thing is putting the user first and making key info easy to find, not just focusing on pushy sales tactics.
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It’s not just about the components for me; it’s about making things easy to use and easy to find (for your customer, not for you).
For example, if there are big CTA buttons with text like “BUY!”, “CLICK!”, or “DON’T MISS!” but the FAQ is written in a tiny font, it shows that you’re not thinking about your users and potential customers.
For me the components should align with your target audience. Before building any component ask "How this will help my audience?"