What are your thoughts on Canva? How do the user groups differ between Canva and Adobe?

Canva is focused on user groups with less design experience, for great campaigns usually use a designer to build a Template that can be reused by the social media specialist to speed up workflow. Adobe has a wide product offering used by design experts depending on what product. I believe that each product has its own usage, hard to compare them directly to each other. as they have different use cases.