The major concern to me is the value proposition. It is crucial to clearly define a value-based brand image while you serve online. What should your store/brand be known. A niche value. You might tell interesting stories behind each product on Shorts/Reels/TikToks and then the sell the product. By that, you’ll be known as “A story-teller” store. A good sample of this a “FPPRO” a online iPhone repair-service provider in Turkey.