I've always played the cost/benefit analysis in my head. Some companies spend weeks and all of their employee time dedicated to a launch to rank #1, but the goal is not the rank itself, it should be awareness or growth or feedback. Curios what your thoughts are bout that?

@ahmedsaleh the rank itself helps to get more visibility, but it's not the main goal indeed. We wanted to mainly attract new users and have them try out our product. The Product Hunt audience is the right target audience for us, so for us, it makes sense to launch in this community, because we were able to double our user base after our first launch 3 years ago.

@neelptl2602 we're a team of 4, and prepping the actual launch took only a couple of weeks I would say (for marketing efforts and the rebranding), but we spent multiple months on the development of the new features and the redesign of the builder.