Launch-Now Blackhole

Does using Launch Now instead of Scheduling launch for the start of the next day sends your launch into a blackhole where nobody sees it? Because my first launch (a visual tab switcher for chrome) was relatively successful when I used Scheduled Launch, but for today's launch (X/Twitter widget for android) after using Launch Now, not a single person has seen it even though it is a much more popular product based on how people have reacted to it every other place. Maybe Product Hunt needs to disable the Launch Now functionality or use a better system for exposing visitors to products.