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Derek Liu

Is an animated logo important for a product launch?

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Take Trangram’s logo as an example, do you think an animated logo like the one below could enhance your product launch? Note: 1. "Halo" was inspired by the Earth.fm app logo. 2. All the logos above were created using Trangram, yes, I used Trangram to make logos for Trangram! Feel free to share your product and logo below :) Thanks so much for your support!

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Toni
A great Animated logo will make your product stand out from the list…. For people who are scrolling through product launches of the day… That’s it. It is a nice to have element, and if you prepare your launch early, then yes it’s a nice addition, But if you don’t have the time, skills- or the right tool 😉- it is not the most important asset to focus on.
Love Ricci
I think No!
Derek Liu
@love_ricci3 Sure, it depends. Especially if your schedule is tight, better to decide whether you'd rather focus on the logo or the product itself.
Alexander Galitsky
Definitely. Logo is the first impression. And the first impression is the last impression, as you know. Without animated logos Facebook, Craigslist, Apple wouldn’t reach the scale they did. Go all in! Create the best damn logo for your product!!!
Vaibhav
It is not but it can definitely help you to stand out.
xavi
It can help grab attention, which helps in my opinion. I would have definitely used it in my product launch.
Shiva Tejasvi
Yea, May to make you stand out of your competitors and bring more traction to the prod