1- Unpack one topic(I have tons of details to talk about our dev. tool and I dive into one each day)
2- Then tailor it for each platform(In my case PH + HN + IH channels that I adapt and re-craft my message to resonate with developer buyers.)
My daily marketing routine is a well-balanced mix of strategy, creativity, and analytics. I typically start my day by reviewing key performance metrics from the previous day or week, such as website traffic, social media engagement, and email campaign results. This helps me understand what's working and what needs improvement. I then spend some time staying updated on industry trends and competitor activities to gain insights and inspiration. The bulk of my day is devoted to content creation and distribution, whether it's crafting blog posts, designing graphics, or scheduling social media updates. I also make sure to engage with our audience and respond to comments and messages to foster a sense of community. Lastly, I allocate time for brainstorming new marketing ideas and strategies to keep our efforts fresh and innovative. It's important to remain flexible and adapt to changes, but this routine provides a solid foundation for my daily marketing activities.
@neelam_goswami1 it sonds great. I'm also encouraged to build Linkedin presence first as our team mainly creates b2b products. Do you have any other suggestions or recomendations for daily posting on linkedin?
@nastassia_k that’s great! Timing is important I think. We usually post around 10-11 am for our time zone. But it could vary depending on your target audience. Also important posts usually go out mid-week and not on a Friday or weekends. We’ve noticed infographics, polls, videos get good engagement.
You’ll surely figure out what works best with your audience too! A little experimentation in the beginning might be nice to understand their preferences.