How do you measure the success and ROI of campaigns on social media?

💼 There are many benefits that make it easier for the brand to communicate with consumers by focusing on marketing and advertising management, differentiating the product, providing a competitive advantage and legally protecting the product. 🎯 With social media campaigns, brands can reach the desired target audience at the right time & the right place. 💰 The return on this advertising investment is much more effective than traditional methods. 📈 One of the ultimate advantages of social media advertising is to increase social media engagement. High engagement in your brand’s social media accounts means that your potential to reach new users through social media increases. 🤔 Besides all these (and more) benefits of social media campaigns, what metric do you check to see your campaign's success and ROI? Share with us in the comments! 🙌 Also, feel free to discover Socialays's social media analyzing features to review your social media campaign posts' success through comments! 📱❤️🫶 Socialays on PH 🧡