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How do you keep your audience engaged post-launch?
Hey everyone! Launch day is coming up for us next week with Verve AI, and while we’re excited for the big moment, we’re also thinking about how to keep the energy going after it’s all over.
For those who’ve been through this, what’s worked for you to keep people interested and engaged with your product after launch? Any tips, ideas, or things you’ve tried that really made a difference?
If you’re interested in Verve AI, we’d love for you to hit the "Notify Me" button. We’re always up for connecting and supporting each other here!
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Edward JIA
Stay responsive and keep to share regular emails, social posts, and product improvement. And give the seed users somme exclusive perks is the key as well - offer discounts, early access, and loyalty rewards.
And after these actions, you should provide educational resources, such as tutorials, webinars, and how-to guides.
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I talked to a lot of people recently, that launched on PH already and this is what I found out so far:
Keeping the audience engaged post-launch is all about maintaining momentum and continuing to offer value. It’s crucial to stay in touch with users, whether through regular updates, feedback loops, or new features that make their experience even better. Listening to what they need, refining the product, and keeping communication open keeps people coming back.
But, of course, a little bit of humor and fun never hurts either! Whether it's through clever emails or engaging content, it's key to keep the relationship fresh.
I focus on sharing regular updates, behind-the-scenes content, and responding to feedback to keep the conversation going. Also, offering exclusive content or rewards for staying engaged can really help.
Looking forward to hear what other people with launch experiences have to say