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How do you find your target audience effectively and let them use your product?
We're building a link in bio tool (AllValue Link) that helps local businesses like food & drinks industry owners, beauty & spa industry owners, fitness industry owners etc. to better promote their business on social media. They can sell digital services and downloads on AllValue Link and market their offerings to better drive more traffic/sales to their offline store. Besides, they can use AllValue Link to better engage their audience. We have some engagement features. But now, the problem is how do we reach those people and invite them to use our product. Could you please share your thoughts with us? Thanks!
Know more about AllValue Link: https://www.producthunt.com/post...
Thanks for you help!
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Eric Iverson
Define your target audience: Clearly identify who your ideal customers are based on demographics, psychographics, and behavior. Consider factors like age, gender, location, interests, values, and buying habits.
Conduct market research: Use market research techniques like surveys, interviews, and data analysis to gain insights into your target audience's needs, preferences, and pain points. This information will help you tailor your product and marketing efforts. Create a compelling value proposition: Clearly communicate the unique value your product offers to your target audience. Highlight how it solves their problems, improves their lives, or fulfills their desires better than existing solutions. official survey
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Content.
I truly believe it's one of the best ways to test if there's an audience for your product/service.
You break down your product into pain/benefit and build the transformation path your IC will go through.
You then create accordingly the content and see if it baits @shan_wang0906