How do you decide what to build and when?

Your curiosity touches upon one of the most vital aspects of product development. In the early stages, adopting the MVP (Minimum Viable Product) perspective is invaluable. It allows you to introduce a simplified version of your product, ensuring that you're investing time and resources only into features that genuinely resonate with users. Once your MVP is ready, involving a beta group is the next logical step. This close-knit community provides feedback that's gold! They interact, critique, and offer insights that can shape the product's evolution. It's like co-building your product with an audience that is invested in its success. Parallel to these, building a personal or business brand cannot be emphasized enough. Your brand is not just a logo or a tagline; it's the promise, the story, and the experience you deliver. As you refine your product, your brand serves as a beacon, drawing in audiences who identify with your vision and values. Marrying MVP development, continuous feedback, and strategic brand building can set the foundation for a product that not only launches successfully but also sustains and grows in the market.