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Fabian Maume

How do prepare and test ads visuals?

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I'm currently working as a fractional CMO for 3 startups, so I can tell that developing and testing ads visuals is always challenging. It tends to be a frustrating job that delays my growth experiments. I'm curious to know how are you currently dealing with ad testing? PS: I'm hunting Behavio] today, which is a nice tool to help with ad testing.

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Tim Dierckxsens
Our team is starting to experiment with Factors AI. I usually ask for KISS. * Plan a 2 week cycle * draft your hypothesis and show your visuals in the report * experiment * come back to your hypothesis and conclusion with the data
Dennis Phillips
Start with a strong concept that aligns with your brand and resonates with your audience. Use tools like Canva for designing, easy peasy.
Alex Leroy
I'm relying on insights from google dynamics ads. It works well if you have enought volume
Mei
Start testing frequently in smaller sections and see what works best.