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How can sales and marketing align better?
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Jesse T. Glover
Having a unified customer journey is key. When both teams understand the same buyer's path and can collaborate on nurturing leads, it makes the whole process smoother.
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A great way to align sales and marketing is by having one team understand the other’s role better
Clear communication is key. When sales and marketing teams share feedback and goals regularly, everyone is on the same page, making it easier to drive results.