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Have you ever considered launching on a weekend?
I'd love to hear about the thought process / pros / cons etc.
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Launching soon!
@jgani 1000% I'd love to see that data - I am SURE there is a dashboard someones made somewhere that represents the historicals
I haven't but that could work for some. On the weekend, the competition is less intense, so one might rank high with just a hundred votes or even less.
Weekend launches can capitalize on consumers' increased availability and leisure time, potentially driving higher engagement and immediate feedback. However, it's crucial to assess the readiness of support teams and the potential for media coverage, which might be less robust on weekends. A well-orchestrated weekend launch could create buzz and momentum, but it must be backed by robust marketing, support plans, and data-driven insights to ensure success and mitigate risks.
Launching soon!
@amit_doda yea I think with PH specifically you'd really need to somehow shift user behaviour - just way less activity on the app altogether on the weekends.
I've considered it due to my lifestyle of not being able to contribute an entire weekday to the launch of my product. The risk is way less visibility on the weekends though.
Launching soon!
@scottlabsai that makes total sense. It’s a whole day / night affair. I guess it depends on your goal for the day. Is it to win - or to get optimal visibility.
Weekends are like beta testing for software updates - great for a soft launch, but not ideal for the big reveal! Plus, launching during the week gives you that "fresh Monday morning" vibe to tackle any quirks that pop up.
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