Do you think niche-specific content outperforms general content in marketing? Why or why not?

I don't think specific content always wins. Broad content creates more awareness and reaches a larger audience, which works better for some goals.

It depends on the link quality and domain authority as well. But for me I think niche content plays out well since it focuses more on long tail keywords that is possible to rank easier.

Yes, niche-specific content often outperforms general content because it speaks directly to a targeted audience and addresses their specific needs, making it more engaging and relevant.