Business Marketing with Nika

πŸ“œ Do people read long-form posts?

Answer: YES and NO βœ… YES: – If you are genuinely interested in a person, their thoughts, and expertise, you are likelier to read through an entire elaboration. ❌ NO: – When the topic is boring to readers and you are not good at narrating, their attention will drift away. ☝ This matters: – The narrator's personality (authority, credibility, expertise, etc.) – The topic – The writing style – The form and medium you use (I am more likely to read the longer form in books than on social media posts.) ---------- How do you see this topic?

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Paige Marie
Launching soon!
It depends. If I'm interested in the topic, absolutely. I think it really comes down to the type of writing being doneβ€”if it's an article that's intriguing and offers a fresh or controversial perspective, I'm all in. But if it’s generic or overly promotional, I’m more likely to skip it.
Vovik Tsybulskyi
Yes, for sure, it depends. But I think in roughly 80% of cases, people prefer to read shorter and more informative texts.
Anastasiya Gurevska
If people are looking for some specific information or want to understand more about a specific topic, then of course long posts will win over short ones.
Ghost Kitty
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Jeyoung Jung
I tend to read longer pieces when they cover topics I’m genuinely interested in, while shorter ones are usually for quick information. I think I decide whether to read something thoroughly while reading the first few sentences.
Gernot Bernkopf
It depends ;) … If I realize that a post was written with or BY ChatGPT, I stop reading immediately. However, if the topics are relevant to our business, I tend to read even long posts - without summarizing them using a service ;)
Harald Frank
Usually I scan it first to see, if it's worth the time. A clean structured writing style with visualization helps. I love @tim1 (Tim Ferriss) content, but even that is a little too long sometimes.
Sergey Pavlovich πŸ¦„
It depends on theme
Richard Reis
Depends on the author... I'll still read any long (loooong) blog post written by Tim Urban πŸ˜… And if something makes it to the top of Hacker News or Reddit then at least there's "some" signal that a lot of people found value in this article. But for everything else... Have ChatGPT summarize it πŸ˜‚