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Valerie Fenske

What is your buyer persona?

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Our team has been focusing on defining the buyer persona, and we came up with 2 personas actually. Well that's because our product is a complex one, and can be used by various teams. How about your product? Does it have one buyer persona or multiple?

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Rahul Arora
A product should be focused on very narrowed down definition of a buyer persona in the initial stages. Like A programmer who is taking a tech interview remotely can use intervue.io Later can be converted to A person who is taking a tech interview remotely can use intervue.io Later can be converted to A person who is taking a tech interview can use intervue.io and so on.... Other use cases can only come after the product is developed and already addressing 100's of customers seamlessly.