Design Principles
p/design-principles
An open source collection of design principles and methods
Ben Brignell

Design Principles — An open source repository of design principles and methods

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principles.design is an open source resource created to help you understand and create Design Principles.

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Anna Golovchenko
hi @benbrignell! awesome repository, thanks for sharing! I'm building my own with the collection of companies handbooks, culture books and other stuff at betterwiki.me. Do you still maintain the project?
Dre Durr💡
This is a curation of top design principles on the web. I’m not a designer, so I have no idea where to even start on the site. Dope design 🚬🚬
Mike Ritchie
Feature request: a "wizard" that would take you thru the process of creating your own design principles (maybe borrowing from companies that the user admires). Looks like that's where you might be headed on the "Create" page. Please let post again when that's available. Nice work!
Atta ⚡️
Awesome resource to find the design principles of different companies. Thank you for sharing. Just saved it for my weekly.design upcoming issue.
Jason Cotterell
Nice work Ben! Invaluable to have a resource of design principles. One thought; as a design community how could we promote the importance of establishing a design manifesto for a product/company—throughout a company and team, i.e. key decision makers? Perhaps a deeper question, making it a key part of company culture?
Till Koch
This is great. I am a service/experience designer in Barcelona and each time I do a project, I feel like I have to reinvent the wheel or discover what many must have discovered before me. That costs time and money. Never thought about this before, but design principles might be the single best “format” to quickly share the context of an industry. Is there a way to get involved?
Jason Crabtree
This is great. Super slick design too. Between this and the exploding focus on design systems - there’s a lot of interesting stuff happening in the design side of products. Watching with excitement 😊🙌
Max Snitser
This is extremely resourceful! I'd add visual examples, but in general, it's very insightful, and I like the style and design solutions.
Jacob Miller
Both of the "Get it Buttons" say website on iOS app, but the second is pointing to twitter. Just a heads up. Great product!
Joe LaPonza
Extremely late to the party on this one.... but YES! THANK YOU! This site is exactly what us, creatives, need to bookmark and alt-tab to from time to time while we design. Clients First. Standards and Principles need strongly apply.
Stacie Andrews

Would like to see higher standards on what counts as a summary for each design principle. Many are too short to derive anything actionable without visiting the links provided. Thumbs up for providing links though!

Pros:

Solid resource to locate design principles of many different companies.

Cons:

It's basically a list of links with some light content added to summarize the principles.

camden bickel
This is great! I would love to see some more visuals and examples of the principles.
Jim Knutt
Phenomenal resource, thank you for putting this together!
Chris Ashby
I'm late to the party here, but absolutely love this. Great collection of useful principles
Ben Ingignieri
A really good collective Design Resource! Super helpful! Thanks Ben
Shai
This is a crazy find! Thanks for making this man @benbrignell
Sandesh Subedi
Love the simplicity and cleanliness! of course the app in itself too.
Jacob Rogelberg
Love this! Saw this a couple of weeks ago. Great work Ben. Will share with Designer Hangout :)
Asher Hunt
This is fantastic.
Fleming Farrow
An awesome collection that has gathered the "why's" of top tech companies products.