p/chattery
Use GIFs to market your product
Norah Klintberg Sakal
Chatterry β€” Use GIFs to market your product
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Show, don't tell.

Animated GIFs are a great way to validate new ideas and make the person experience the pain point you're trying to solve before you nail your copy.

With a GIF of a SMS dialogue, you can easily show how your product works without words.
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Norah Klintberg Sakal
Show - don't just tell I've been trying the "show - don't just tell" concept with animated GIFs to validate new ideas. So far, it helped me focus on getting actual feedback rather than starting with writing copy about my own ideas about the possible product benefits. I'll help you validate your ideas by creating simulated conversations that show how your product would be used in the real world. Whether you're testing out a new messaging app or trying to figure out how people would use your product in their everyday lives, an animated GIF can give you the insights you need to make your product a success. I'm offering 30% off the the GIFs with the code PH30OFF. The code expires tonight πŸŒͺ Why animated GIFs? πŸ€” Animated GIFs are a great way to validate new ideas and make the person feel the pain point you're trying to solve before you nailed the copy. Previous validation projects as inspiration ⬇️ Pain point hypothesis: Solo founders don't have time to dive super deep into testing but need feedback + help finding bugs. Idea to validate: Just send us a link to your app, we'll test all your features and send you a report every time you push new code or are about to launch. Pain point hypothesis: Staffing companies have difficulties filling last-minute vacancies caused by call-offs. Idea to validate: AI-phone-calling-service that calls all your available staff at once and automatically schedules those who answer the phone. Pain point hypothesis: Solo makers miss user chats, leading to frustrated customers. Idea to validate: SaaS that calls the maker whenever a user starts to chat on their website or app. This would allow the maker to pick up the phone and chat with the customer in real-time. Pain point hypothesis: Construction companies lose track of their tools, which wastes time & causes frustration. Idea to validate: Tool management system that allows contractors to see who has each tool & check out or book available tools, making it easy to keep track of tools. Pain point hypothesis: Millions of people who suffer from allergies but it is frustrating to constantly be on the lookout for pollen. Idea to validate: Get daily pollen forecasts by SMS instead of an app, rate how you feel at the end of the day every day by replying to our SMS. Receive a weekly summary of how you felt by SMS. What can you add? 🎨 The possibilities are endless when it comes to adding content to your GIF animation of simulated SMS messages! You could include a message promoting your product or service or highlight a pain point you identified that you'd like to validate. Whatever you choose, make sure it's eye-catching and sure to grab attention. What you'll get πŸ“£ βœ”οΈ 1 animation in 4 formats with your custom simulated SMS conversation delivered within 48 hours: βœ”οΈ 1 GIF for Twitter posts (1200Γ—β€Š675px) βœ”οΈ 1 MP4 for LinkedIn posts (1920β€ŠΓ—β€Š1080px) βœ”οΈ 1 MP4 for Instagram posts (β€Š1080β€ŠΓ—1920px) βœ”οΈ 1 GIF for Gumroad thumbnails (800Γ—β€Š800px) Delivery πŸ“¬ Your custom animations are delivered within the next 48 hours after ordering. Still not sure? πŸ“© If you have a custom animation project in mind or aren't sure what content to include in your GIF animation, reach out or chat with us at https://chatterry.com We'll be happy to work with you to come up with something great!