This is a very interesting, very long and very in-depth look at a company we rarely get to peak inside. The reaction after reading this is akin to the reaction after "Hatching Twitter." The internal struggles, amplified by the family-business dynamics inside Disney make for such a fascinating tale. This book is for you if you fit any of the following: Interested in Business Interested in Disney Interested in media history Interested in listening to (or reading) a really long book Interested in learning about an entire aspect of a company you probably don't know much about

This is an awesome book!!!