It depends:
Stage 1: Starting Phase
* Engagement
Focus on creating a loyal and engaged audience. A strong foundation of active users builds trust and credibility.
Stage 2: Early Growth Phase
* Engagement and Growth
Balance is key. Use engagement to retain users while scaling efforts to attract new ones.
Stage 3: Scaling Phase
* Growth
Expand your reach and audience size while maintaining acceptable engagement levels to fuel momentum.
Stage 4: Maturity Phase
* Engagement
Sustain long-term success by deepening relationships with your audience, ensuring retention and advocacy.
It depends on which stage you are + what is your strategy. If you aim for a rapid growth, you need to invest in new users (growth) - this way you are competing for the market share (though in this case you will need solid investments). On the other hand, if you want operate with great profit margin, you need to focus on engagement, converting new users into active buyers. In other words, this is a philosophical question, and to answer it right, you need to know very well your ambitions, strengths and limitations.
I hope you're doing well! I wanted to share an exciting discovery with you— https://yukongold.co.nz/bonus/ , one of New Zealand's premier online gaming platforms. If you're looking for a trustworthy and entertaining online casino experience, this might be just what you need.
Audify