I would suggest to follow these steps
Step 1- Email marketing campaign - It could be a sequence of emails like 1st mail could be personalised one and then share your achievements with people (ph launch achievements). Last email could be followup email.
Step 2- Reputation Management - Start enlisting your product in reputation platforms like g2, capterra, trustradius and others. You need to get 20+ reviews on the above mentioned platforms to get a badges from these platforms.
Step 3- SEO - Start improving on your SEO game. First fix the on-page then start publishing 2 weekly blogs in targeted keywords and add quality base targeted backlinks. Keep in mind SEO will take time atleast 6 months to start producing any results so be impatient. If you want quick results then don’t go with SEO.
Step 4- Marketplace Listing (Lifetime deals) If you can then go with lifetime deals. Its basically a free promotion. You just need to develop the registration workflow and designs for your product ( You can also used Ph designs) rest these platforms will take care of it.
Step 5- SMM - Develop your social handles and start promoting it weekly once or twice to showcase people this brand exists in these platforms.
Best Tip- SEO and marketplace listings are best to get the great results. SEO will take some time but marketplace listings are few clicks away and you can earn some money as well as free paid promotion is also there :)
Good luck :)
Thank you post + email.
Analysing from where the traffic was.
Concentrating on those platforms.
Offering a special discount for those who supported you. Just to name a few.
here is my list for post launch :
- Reset your pricing ( if you had some offer during launch ).
- Use the feedbacks to improve your product.
- evaluate the success and post how you did it on social platforms to generate some new traction for your site.
- add ph launch badge to your site ( if it was a success )
- just say thanks to everyone helped you in this launch :)
Success.ai