Everybody has a plan until they get punched in the face

Your brand will hit rough patches—criticism, failures, moments of “Why am I even doing this?” It’s tempting to let those moments define you. Even easier? Letting others do it for you. But you control the story you tell. Picture this: a client calls out your work. You could spiral into self-doubt (we’ve all been there). Or you could see it for what it is: feedback, not failure. Here’s a smarter way to handle it: Pause. Resist the urge to snap back. Own the feedback—without taking it as a personal attack. Reframe it: What can I learn from this? Stay rooted in your values—don’t let anyone knock you off course. Take action that actually moves your brand forward. So, what’s it gonna be? Stay down, or burn everything to the ground and rise from the ashes? 🟡 Like this? Repost it to your network; your followers are gonna love it! The algo's an enigma; you probably won't see this account again, so don't forget to follow me @ Adrian M. Peticila 🟡 for daily branding lore.