What is the biggest challenge you’ve faced during keyword research?

Question

Enola VEDOVOTTO · Accepted Answer

I would say find the right words without spending a monstrous budget.

Shreya R Nambiar · Answer

@enola_vedovotto That's true. For me, it's on-site search intent in the industry I am in. No matter how much I think I got it, I circle back to being clueless.

Maria-Cristina · Answer

This was back in the day - focusing on tools too much.

I've found great success by using Google autocomplete, people also ask, and suggestions at the bottom of the page.

Even if tools show 0 volume, IT DOESN'T MATTER.

What does matter is that the keyword has the right intent and the content is actually tailored to that specific audience.

What is the biggest challenge you’ve faced during keyword research?

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