How have you designed your SaaS customer onboarding?

Just did a few days ago again, Our approach for all our products and client projects was to first understand what information we were trying to feed our users and what information they need. We refined those and created a content and input process. After that, we created wireframes and conducted user tests on zoom calls and see if users faced any friction. If everything goes all we start to put on visual element's according to the brand identity/

Talk to first customers to design it and tune as we go. Metrics help to identify problems but you need to get to OK volume first.

Yup! depends on your goals. First, you need to find out what is the most important to the business and what is the most important to your users. Sometimes these can be the same things sometimes different. This will help you to understand what things to look for and ask users when they are walking you through the onboarding. For example. Let's say you are trying to get users to understand how the product works then you could do the following. Get them on a call and walk through the onboarding process with them. Let them go organically through each screen and talk out loud, then right before they reach the actual landing page of the product ask them to explain to you how the product works. See if what they expect matches how you want them to understand. Just one example, but you get the idea. Happy to provide insight if you have a specific problem.